From Pegasus to cyber exports, explore how digital tools became foreign policy.
It started quietly. A few engineers, a few intelligence officers, a few lines of code. Two decades later, Israel built something that reshaped not just warfare—but diplomacy itself. What began as a defensive cyber program to protect against terror threats became a full-scale foreign policy instrument. Today, data is Israel’s new weapon.
The Blueprint of a Cyber Powerhouse
Israel saw cyberspace as a battlefield long before most countries did. Back in 2010, its leadership set a simple but bold goal: become one of the top five global cybersecurity powers. By 2018, it ranked just behind the United States.
This was not an accident. The strategy was deliberate, linking the military-intelligence complex to the private tech industry. The legendary IDF Unit 8200—often called Israel’s NSA—became the heart of this machine. Veterans from 8200 didn’t just guard the nation’s networks; they left to found start-ups like Check Point and NSO Group. That pipeline blurred the line between soldier and entrepreneur, between war room and boardroom.
Cyber tools tested in real operations against Iran, Hamas, or Hezbollah were later sold abroad as “security solutions.” Israel became known for offensive cyber capabilities, with operations like Stuxnet—the worm that crippled Iranian nuclear centrifuges—serving as proof of concept. Cyber innovation, in other words, had a battlefield pedigree.
Pegasus: When Surveillance Becomes Diplomacy
Nothing illustrates that better than Pegasus, the spyware built by NSO Group. It can slip into a phone without a click, harvest messages, activate microphones, and report everything back—undetected. NSO insists it sells Pegasus only to governments fighting crime and terrorism. But reality has been far messier.
Investigations have shown it used against journalists, opposition figures, lawyers, and human rights activists from Mexico to Morocco. Even the inner circle of Saudi journalist Jamal Khashoggi—murdered in 2018—was reportedly targeted. That revelation shattered NSO’s credibility and revealed how surveillance had turned into power politics.
When the Israeli Defense Ministry licenses such software for export, it doesn’t just approve a business deal. It exercises foreign policy.
Cyber Exports as Bargaining Chips
Pegasus was not only profitable—it was diplomatic currency.
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Mexico and Panama, early buyers, soon softened their UN votes toward Israel.
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India, after a $2 billion defense and cyber deal, shifted to back Israel at the UN Economic and Social Council in 2019.
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The Abraham Accords—which normalized relations with the UAE, Bahrain, and Morocco—came with cyber technology sweeteners. Nearly every signatory gained access to Pegasus or similar Israeli tech.
These were not coincidences. Cyber exports had become strategic incentives, a quiet way of buying goodwill, shaping alliances, and gathering influence without sending troops.
By 2023, Israel and its new Arab partners signed a joint cybersecurity pact, institutionalizing what had already been happening behind closed doors—sharing data, intelligence, and tools of surveillance. The Middle East, once a theater of tanks and airstrikes, was entering a new era of soft power through spyware.
The Global Backlash
But digital diplomacy has consequences. The Pegasus Papers—a 2021 media consortium investigation—sparked outrage. Suddenly, the same companies Israel had partnered with in Silicon Valley were accusing its firms of undermining privacy and democracy.
The fallout was swift:
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Washington blacklisted NSO Group, effectively cutting it off from US suppliers.
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Apple and Meta sued NSO for exploiting their systems.
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Israel’s own Defense Ministry shrank its export list, trimming eligible buyers from 102 to just 37 nations.
It was an overdue reckoning. The myth of “neutral technology” had collapsed.
The New Face of Power
Israel’s rise as a cyber superpower offers a paradox. Its digital mastery protects its people but also extends state influence in opaque ways. Pegasus made intelligence as tradable as oil or arms. And unlike tanks, spyware leaves no smoke trails.
The uncomfortable truth? In today’s diplomacy, code is currency, and data is ammunition.
Israel may have pioneered this model—but it won’t be the last to weaponize it.
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